Numi Organic Tea’s brother-and-sister brewers
By Catherine Dunn
This article is from the November 18, 2013 issue of Fortune.
There’s a photograph that Ahmed Rahim snapped of his sister Reem in the Grand Canyon in the summer of 1998, seated on a ledge over an immense drop. The image — Reem posing next to the abyss — commemorates a moment: The pair had just discovered they shared the same idea — to import numi, a dried lime brewed as tea in their native Iraq, and start a business together.…